Toothpaste Tycoon
A fresh idea. A big little empire. Jess is here to help.

Toothpaste Tycoon
Invent recipes · Build your factory · Meet Jess
Make something fresh.
Welcome to Mint Valley. Take a small toothpaste workshop from its first batch to a thriving brand, with Jess as your helpful factory advisor.
Watch ingredients move through an animated factory. Develop four recipes, set prices, fulfill retailer contracts, research better processes and build up to three production lines. Your choices shape the business, and Jess helps you understand what to do next.
Meet Jess and start your first shift
Name your factory, choose campaign or sandbox, and press Start shift. Jess explains your first batch and gives advice based on your supplies, orders, machines and cash. Ask Jess opens more help whenever you need it.
What can I build?
Four recipes, three production lines, five upgrade levels for each station, six research projects, a team of up to twelve operators, five training levels, automatic supply ordering, retailer contracts, marketing and six campaign milestones. Finish the campaign and keep growing.
Campaign or sandbox?
Campaign begins with $18,000 and ends if cash is negative at midnight three days in a row. Sandbox begins with $90,000, optional extra funding and no forced closure. Both modes have the same factory systems.
Controls & saved progress
Space pauses. 1, 2 and 3 select 1×, 3× and 6× speed. Click machines or use the Factory panel; + and − zoom. Progress saves in this browser. Export and import backups through Factory menu. Time pauses when the game tab is hidden; there is no offline production.