FACTORY & BRAND BUILDING / BEGINNER’S GUIDE

Toothpaste Tycoon beginner’s guide: your first fresh factory

A great toothpaste brand starts with a working production line. Jess, your factory advisor, helps you spot the next useful move. Build the business one well-stocked shift at a time.

Toothpaste Tycoon gameplay with a mint-colored factory and Jess, the in-game advisor
Toothpaste Tycoon · Actual gameplay

1. Let your first batch reach the shelf

Name your factory and choose a campaign or sandbox. Campaign starts with $18,000, a complete production line and starter ingredients. Press Start shift to begin. One second at normal speed advances one game hour.

Ingredients move through mixing, filling and packing. Each stage takes at least one hour, so the first finished tubes arrive in the third hour. Retail sales begin automatically when finished stock is available. Jess’s advice changes as your factory develops.

2. Order supplies before the machines run dry

Mixing consumes paste base and flavor concentrate. Filling consumes empty tubes. Buy all three in Supplies; deliveries take six game hours. A fast line with no tubes cannot sell toothpaste.

Research Precision mixing to reduce ingredient use, then Supply planning to unlock automatic orders. Automatic orders preserve a $1,000 reserve, so they still need a funded business.

3. Keep your first retailer promise

Accept a small contract from the retailer board. Select the requested recipe and pause retail sales to build finished stock. When the full quantity is available, dispatch from Contracts to collect the payment and reputation.

Deadlines continue while the factory runs. Missing a deadline costs seven reputation. Only accept quantities you can produce, and resume retail after setting aside or dispatching your orders. The board refreshes every three game days.

4. Improve the whole production line

The slowest station limits finished output. Compare mixing, filling and packing capacity, and upgrade the bottleneck first. Machine condition declines with time, so service the factory before worn equipment slows every line.

Each new line needs three operators. Training improves speed and quality, and new recipes change both potential price and demand. Check the last-hour margin after pricing changes. A higher price is useful only if enough customers still buy.

5. Turn milestones into the next chapter

Open Goals to claim rewards for production, contracts, research, expansion and reputation. The final chapter asks you to sell 35,000 tubes and deliver eight contracts. You can keep playing after completing all six chapters.

Progress saves on this browser. Use Factory menu to export a backup or import it on another device. The simulation pauses when its tab is hidden and does not generate offline production. Campaign closes after three consecutive negative daily cash balances; sandbox removes that ending.

BEFORE YOU EXPAND

Check the foundations.

  • Supplies can cover the next six hours.
  • Every production line has enough operators.
  • Active contracts match your recipe and remaining time.
  • Your cash reserve can cover wages and the next supply order.

Your next move is in the game.

Put the guide to work in Toothpaste Tycoon.

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